More Money in Your Pocket! 35 Affordable Tools + Apps to Kick Your Brand Into Gear

by Krissy Brady · 2 comments

Productivity Tools + Apps

With a new year comes a new set of business goals and resolutions, and I don’t know about you, but I really really really want to achieve mine this year!

With that in mind, I’ve compiled a list of 35 tools + apps to help you stay on track.

Those that made the cut were chosen based on compatibility and affordability (since we all know that talk is cheap, and many productivity tools aren’t!).


Goal Setting Tools

1. 21habit

Replace your bad habits with good ones. Choose a new habit you’d like to create (example: I will not smoke), and resolve to accomplish that habit for 21 days in a row (the number of days it typically takes to establish a new habit). Invest $21 toward accomplishing your goal, and each day you don’t succeed $1 will go to charity.

2. 42goals

A visual calendar that lets you keep track of your daily goals and log your progress. Free and (affordable) premium accounts are available.

3. Chains

Based on the premise of “not breaking the chain” while creating a new habit. Choose a new habit, and check in every day to add a chain link to your success rate. You can also join groups of chains made by those who have similar goals as you.

4. GoalsOnTrack

Accomplish more in less time? Sure, why not? This goal setting software has it all: keep track of your progress and how your time is spent no matter where you are. $5/month.

5. Remember the Milk

A versatile (and free!) to-do list application. Available for iPhone, Android, Blackberry, Twitter, and more!

6. TeuxDeux

TeuxDeux is a simple, visually pleasing to-do list app. Check off, delete or move tasks, automatically rollover unchecked tasks, and more! You can use this app on your desktop and on your iPhone.

Social Media Tools

7. Buffer
Team Caffeine Loves

Buffer is one of the most convenient ways to preschedule your social networking. Free for up to 10 prescheduled posts, or subscribe to their Awesome Plan for only $10/month.

8. HootSuite

Similar to Buffer, HootSuite is a fantastic way to preschedule your social networking across many platforms, including Facebook, Twitter, Linked, Tumblr, YouTube, and more! Free for up to 5 social media profiles.

9. Social Metrics

Keep track of how popular your posts are through social media sites with this WordPress plugin, and gain a solid overview of where you should be focusing your social media efforts. Bonus: you can seamlessly share your posts directly from the plugin!

10. TweetDeck

With an average of 3,000 tweets being sent per second, it’s no wonder our Twitter accounts can get out of control as our following grows. Reign in your account with TweetDeck and keep track of the content that’s most important to you.

11. Tweriod

Tweriod analyzes your tweets – and the tweets of your followers – and sends you an analysis detailing when the best times to reach your audience are. You’re welcome!

Content Curation Tools

12. Google Alerts
Team Caffeine Loves

Subscribe to receive the latest news and breakthroughs in your niche. Google Alerts sends the notifications directly to your inbox. Never miss a beat again!

13. Insights
Team Caffeine Loves

Let’s be honest: we know how important it is to interlink our blog posts, but it’s such a snore! This WordPress plugin takes the sleep apnea out of the process, making it easy to interlink your posts with others in your archive, as well as with outside sources.

Team Caffeine Loves sorts through the piles of links shared by everyone you follow and sends you a daily digest of the best five.

15. Prismatic
Team Caffeine Loves

If you want to stay on top of what’s going on in your niche without spending your life scouring blogs and newsfeeds, Prismatic helps you accomplish more in less time (way more). Best of all, it’s free.

16. Social Mention
Team Caffeine Loves

Google Alerts for social media. Receive the latest news and breakthroughs in your niche as they’re shared through your favorite social networks.

17. TweetBeep

TweetBeep is essentially Google Alerts specifically for Twitter. Keep track of who mentions you or your brand on Twitter, stay on top of industry news, and keep track of networking opportunities.

Organizational Tools

18. Backup

No brand owner should be without a way to conveniently backup their WordPress site. This plugin allows you to schedule when your blog is backed up and uploaded to Google Drive.

19. Editorial Calendar
Team Caffeine Loves

This WordPress plugin allows you to create a complete overview of your upcoming content. Perfect for planning marketing campaigns, such as upcoming product launches and blog tours.

20. Ideas
Team Caffeine Loves

Ideas is a WordPress plugin that helps you keep track of future blog post ideas. No longer will you have to clog your Posts section with unfinished drafts!

21. LastPass

The last password you’ll ever have to remember. Literally. Available for free and Premium accounts are only $12/year.

22. Oh, Don’t Forget

Send yourself a text message reminder when you need to remember something important. Sign up for a free account, or a Premium account for $5/month.

23. Toggl

A fabulous program built to keep track of how you spend your time. Perfect for keeping track of billable hours, and can be integrated with accounting programs like Freshbooks and Quickbooks. Free 30-day trial, and $5/month thereafter.

24. WP Autoresponder and Newsletter Plugin
Team Caffeine Loves

With this WordPress plugin, you can create newsletters, autoresponders, and subscriptions to your blog via e-mail, all within the comfort of your WordPress account. No third party accounts required (such as with Aweber or Constant Contact), and it’s free!

Collaboration Tools

25. Blogging Checklist

Especially useful for co-authored blogs, this WordPress plugin helps blog owners create consistent, cohesive content. A checklist appears in the admin area of creating a post to make sure every step is completed by each author.

26. CollabPress

Also useful for co-authored blogs and multi-author promotional products, CollabPress allows users to keep track of large projects and who is completing what. Best of all, it integrates seamlessly with the WordPress user accounts already in place.

27. Dropbox

Share documents, pics, and videos with your teammates. Create shared folders that automatically sync across all platforms.

28. Evernote
Team Caffeine Loves

You don’t necessarily need to use Evernote for team projects, but it does make them more fun! Evernote is a great place to collect all important information for your creative projects. Organize projects into individual notebooks, and share notebooks with your team. Like Dropbox, Evernote can be synced across multiple platforms.

29. iDoneThis

A fabulous collaboration tool! iDoneThis helps you keep track of what everyone on your team has accomplished. $5/month per person.

Productivity Tools

30. Bliss Control

Want to change your profile picture, but don’t want to spend hours doing so? Bliss Control allows you to make changes to your social media accounts without having to log in to each one individually. Simply choose an action, choose a network, and you’re done!

31. FocusWriter
Team Caffeine Loves

A minimalist word processor to help you focus on what you do best. (My favorite feature is the program’s typewriter sound effects. Seriously!)

32. Freedom

If you’re one of those people who procrastinates by browsing the Internet, then Freedom is your ticket to a more productive work day. Simply tell the program how long you’d like to stay offline so you can focus on what’s important.


No list of productivity tools would be complete without including IFTTT. Choose a trigger (“If I’m tagged in a Facebook photo”), then choose an action to go with it (“send me a text message.”). Create your own social media maintenance “recipes” and never miss a beat (while still having a life).

34. RescueTime

RescueTime revolves around the question you ask yourself every day: “Am I really spending my days the way I want to?” RescueTime keeps track of how you spend your time on your computer, helping make your work day as productive as possible.

35. Self Control

Are you addicted to checking your e-mail? Facebook? Twitter? Self Control allows you to block yourself from your inbox and specific websites for allotted periods of time so you can get your work done. Now available for Mac, Linux, and Windows.

Which productivity tools + apps do you swear by? Feel free to share in the comments below!


Work smarter, not harder by picking up a copy of Social Caffeine’s The Digital Diet: Smart Ways to Maximize Your Social Media Minutes. Get your copy from Amazon here. Amazon UK users: get your copy here.

Krissy Brady

Krissy Brady is a freelance writer from Gravenhurst, Ontario. She freelances for women’s magazines and is currently writing her first screenplay. Like the women she writes for, she wants to have it all, but first needs to figure out what that means.

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{ 2 comments… read them below or add one }

Jennifer Mark December 26, 2013 at 5:34 pm

Well this list is quite effective in terms of business perspective. But one more tool that I guess is missing out here is the time tracking software from Replicon ( ). Can’t that be considered added to this list of tools.


Gurjender singh January 18, 2014 at 2:16 am

Thank you for sharing valuable information. Nice post. I enjoyed reading this post. The whole blog is very nice found some good stuff and good information here Thanks..Also visit my page Accountant Auckland


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