Mobile search has officially taken over as the front runner for number of searches done online. There are very simple ways you can leverage this recent phenomenon, starting with simply adding QR’s to your brand’s marketing mix.
The cool news is you can easily link your consumers to your digital content by using several free services online to generate your code. This is not an expensive endeavor, when you have your digital footprint connected properly. The key to any successful marketing campaign is to leverage your marketing dollars by integrating your efforts with social media, direct mail, direct mail and traditional advertisng.
QR codes make this seamless and effortless. If you don’t know what they are or how to use them – keep reading to have it broken down for you.
Quick Response codes (QR codes) and other two-dimensional codes are expected to achieve widespread use this year – and for good reason. Consumers want immediate access to what’s relevant and QR codes are being used to make that possible.
When you scan or read a QR code with your iPhone, Android or other camera-enabled Smartphone, you can link to digital content on the web; activate a number of phone functions including email, IM and SMS; and connect the mobile device to a web browser…
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