Age Appropriate Social Media Usage

by Team Caffeine · 0 comments

lori r taylor, revmediamarketing, social media, social media marketing, branding, product branding, networking, oneclicksocietyDid you know Facebook has an age limit? That’s right. The social networking giant once limited users to the minimum age of 18, but later lowered it to 13. They regularly patrol the site and remove users with profiles who list their age younger than 13, but even with these precautions there are still a good many profiles created and managed by children under 13.

No doubt these profiles were created by or with the help of their parents, which only complicates the matter. How young is too young for social media? From a marketing perspective the more people that use a network the more people you can reach with your message. But who do you tailor your message for your audience if you do not understand the audience you are trying to reach? If you are assuming your audience is all 13-years or older, you can craft a message for them. If, however, there are children younger than 13 in that audience, you need to modify your message. That is why it is important you know.

Not all social networking sites are created equal and certainly not every conversation held online is right for children. Maintaining a strict age limit, enforcing it, not only keeps users safe from inappropriate contact it also makes the job of a marketer that much easier.

Facebook has changed the way many of us communicate in the 21st century. Originally created for young adults in college, the social media powerhouse has become increasingly popular with people of all ages, including tweens and teenagers. But has this digital exposure put our kids at risk for online predators and other dangers?

According to Facebook’s policy, children under age 13 are not supposed to create profiles or post any information about themselves without their parent’s permission.

So when is it OK for your kids to get on Facebook? And what have you done to teach them about online safety and the risks of social networking?

Click here to read what some parents say about their children and social networking.

Team Caffeine

Book Cover Test

How much money are you losing because of poor website design?

Conversions are where websites pay off. You must see your site as your laboratory! If you're a blogger might want to gain more subscribers. If you run an ecommerce site you want more sales. Maybe you just need more leads for your business. Whatever the action you want people to take your job is to make it easy. Help them help you. This free report is the marketing glue you need to fix your funnel.

Leave a Comment

Previous post:

Next post: