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Try Using Storify For Promotional Purposes

by Team Caffeine · 2 comments

lori r taylor, revmediamarketing, social media, social media marketing, branding, product branding, networking, oneclicksociety, social caffeine, mobile marketing

Pinterest Isn’t The Only Newbie Worth Trying Out

With all the interest in Pinterest it’s no wonder people have been overlooking the benefits of using Storify. Unlike Pinterest, Storify lets you use more than photos to create entire stories from the sometimes jumbled world of social media. Storify stories are created using Tweets, Facebook posts, pictures and videos. You just log-in, connect your accounts and start collecting the pieces of your story.

Right now there is a great Storify on the front page at Storify.com of an open heart surgery at Memorial Hermann Hospital in Houston, Texas. It’s collected together from a number of Tweets posted live during the surgery and now collected into a little story with photos and videos from the event.

The promotional applications of Storify reach far beyond what is possible with Pinterest because you have access to more pieces of the Social Web and more control over how you collect and display them. Pinterest lets you create a pin board of cool things you find on the Internet. Storify lets you create an entire story.

A new free iPad app for Storify makes it even easier for users to create stories while on the go, using their drag and drop feature to build stories, curate news or whatever you’d like to do with the social media content to come across.

If you haven’t tried Storify yet, give it a go. If you like Pinterest you’ll likely LOVE Storify. And drop me a line to let me know how you are using it when you do!

Storify allows people to easily comb Twitter, YouTube and other sites for relevant information and then piece that information together into a story. It’s not exactly blogging – it’s social story-telling.

This is the propulsion of the web. The internet as we once knew it is changing from an autonomous search-geared experience to one that is social and hyper-connected. Google is redesigning its entire approach to search by creating a social umbrella across all its services. Google+ isn’t so much a social network as it is a way to transform all of Google’s products into social products. Nothing is linear anymore.

Click here to learn more about Storify from Forbes.com.

Team Caffeine

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{ 2 comments… read them below or add one }

Ascentive February 24, 2012 at 10:09 am

I was just getting ready to give Pinterest a try this weekend after I read a lot about it. Now I will change my plans and will look into Storify too to see what works best for me.

Thanks!

~Anja~

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Jonha Revesencio February 26, 2012 at 9:56 am

Yes, Storify is a pretty great marketing platform too especially when you want to create a story on some trending topics on Twitter, add some photos. It looks like visual marketing (if there’s such a word) is trending nowadays.

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