You want to engage as many people as possible on Twitter.
The more people who see your Tweets, the quick you’ll grow your base of followers.
How can you get your Tweets out there? By having them retweeted.
It’s up to your followers to decide whether or not they’ll retweet you. But that doesn’t mean getting retweeted is out of your hands.
There are simple strategies you can follow to better your chances of being retweeted.
Ready to get stuck in? Then here goes.
1. Keep Your Tweets Short (70-110 characters)
A full tweet is 140 characters, but you shouldn’t use up all this space. The ideal length for tweets is between 70 and 110 characters. Why’s that? Because shorter tweets give space for others to retweet you, and add their own comments to your tweet.
2. Remember Your PVQs
Get the acronym “PVQ” stuck in your head, and you’ll get more engagement. What’s PVQ? Photos, Videos and Quotes.
Twitter researched its own users and looked at the types of tweets that got the most retweets.
Photos got 35% more retweets than average.
Videos had a 28% boost compared to the average.
And quotes were 19% more likely to retweeted compared to the average.
So…. PVQs. Got it?
3. Add a Hashtag
Hashtags aren’t quite as powerful as photos, videos and quotes, but they do give your tweets a better chance of being shared.
The same research by Twitter found that hashtags are 16% more likely to be shared.
4. Find the Best Time of Day to Tweet
The optimal time for tweeting depends on when your audience is online (there’s even something to be said for tweeting during quiet times, so you stand out more).
Think about your target audience when deciding what time to tweet. Then test, test, test to see the times of day when you get the most engagement.
Also check out our infographic of the best and worst times to post on social media.
5. Ask for Retweets
When Dan Zarella included the phrase “Please ReTweet” in his tweets, he found that 51% of tweets were retweeted.
Without this phrase, just 12% of tweets were retweeted.
Want people to share your tweets? Then ask them to do it. They’ll happily oblige.
Over to You
What strategies do you use to get more retweets on Twitter? Share your tips in the comments section, below.