Twitter is the networker’s social network.
That means if you want to connect with influencers in your niche, it’s the place to go.
The only problem is, Twitter is also noisy. There’s a ton being said, which means if you want to get noticed, it’s tricky to stand out from the crowd.
The solution? Be a go-getter. Instead of waiting for people to come talk to you, reach out and talk to them.
It’s a bit like a cocktail party. If you stand in the corner waiting for conversation to come to you, you’ll probably spend the whole night as a wallflower. If you reach out and talk to people, you’ll have a good time. And you’ll help others have a good time, too.
On Twitter, the way to talk to people is to tag them with using @username. Recently, Twitter also added the option of tagging people in photos.
Just like starting a conversation, tagging people can feel a little scary. So here are five ways you can use tags without the need for nerves:
1. Drop Them a Note to Say Hi
This is the easiest way to get a conversation started. Just say hello! The person you’re tagging might well reply, in which case you’ve started a conversation. Awesome!
Even if you don’t hear back from them, you’ve identified yourself as someone who’s willing to engage in conversation. You’ve also put yourself on their radar, so the next time you talk to them, they’re more likely to respond.
2. Reply to One of Their Tweets
This one’s even easier than saying hi. Scroll through their recent tweets (don’t go too far back in time, or you’ll look like a creep), find one that’s interesting (or that asks a question), and hit reply. Easy peasy.
3. Share a Photo
If you’ve had the opportunity to meet them in person, be sure to get a photo together. Then you can upload it to Twitter and tag them. That’s a powerful way of reinforcing your relationship.
Even if you’ve not met them in person, you can use this strategy. Share the cover image of a book they’ve written, tag them in the image, and say what you enjoyed about the book.
4. Share Something They’ve Created
We’re all proud of the things we’ve created. So when you’ve found someone you want to connect with, go out and find a blog post they’ve written, a photo they’ve taken, or a video they’ve made.
Then share it. Remember to say thank you and what you enjoyed about it.
5. Write a Blog Post About Them
This strategy is the most powerful of all – which also means it’s the most time-consuming. I only recommend it if you’ve had success with the previous strategies. You want to at least be on their radar before you do this.
Here are some simple ideas for blog posts you could write:
- Highlight an award they’ve won
- Collect some of their most interesting quotes
- Write a case study of something they’ve achieved
What strategies do you use to connect with influencers on Twitter? What have you found works best? Share in the comments below.